ROADMAP TO

FREEDOM

A live 90-day experience for new and growing entrepreneurs ready to build a sustainable, freedom-filled business that supports their life, not runs it.

Learn the proven step-by-step process to create consistent income, attract aligned clients, and build a business that supports your life, your family, and your long-term freedom.

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Do you dream of building a business that finally gives you the freedom to breathe, financially, mentally, and emotionally?

You're not just chasing a number.
You’re chasing space.
Clarity.
Stability.
And a business that supports your life, not consumes it.

If that sounds like you, you're exactly where you need to be.

You’ve either been trying to piece it all together or staring at a blinking cursor, wondering where to start.

Either way, you’re realizing this: building a business shouldn’t feel this confusing.

You don’t need more noise, you need a real strategy.

  • You’ve been showing up, doing the work, and checking all the boxes, but your income is stuck, and deep down, you’re starting to wonder: “How can I be working this hard and still not seeing results?”

  • You feel like you're throwing spaghetti at the wall, hoping this strategy or that reel will finally land, but nothing sticks long enough to build momentum.

  • You’ve bought the courses, downloaded the freebies, and tried the templates, and you're still stuck wondering what the heck to do next.

  • You’ve got big dreams… but right now, just hitting consistent $3k or $5k months would feel like a win. Without selling your soul. And without living on Instagram.

  • You’re drowning in advice: “Post more!” “Go viral!” “Launch now!” You’ve saved a million strategies… and still feel stuck.

  • You’re tired of consuming more content and finally ready to build something that works. Something that lasts.

  • And some nights, if you're honest, you lie awake wondering if you have what it takes. You know you’re capable, but you’re running out of clarity, energy, and time.

Let’s take a breath.

Because you don’t need more hustle or hacks.
You need a roadmap and real support to build the business you know you're meant to run.

It’s time to reconnect with the real reason you started this business in the first place.

Not just to make money.

Not just to be your own boss.

But to create freedom, the kind that actually matters.

✨ The freedom to work when and where you want, without asking permission.

✨ The freedom to be present for your kids, your health, and your life.

✨ The freedom to make a living doing what you love, without burnout, guesswork, or hustle.

✨ The freedom to create something that’s yours, built on your voice, your story, and your terms.

✨ The freedom to contribute, to serve, to actually make an impact in the lives of others.

If you're nodding along, Roadmap to Freedom was made for you.

Here’s what becomes possible when you build a brand and business that works for you:

You can finally earn consistent income doing work you love, and stop stressing about where the next client is coming from.

You can create time freedom! Whether that means slow mornings, mid-week hikes, or being there for school pickup.

You can confidently grow your visibility and audience without relying on social media every day.

You can turn your ideas, skills, and voice into a platform that supports your family and your mission.

You can build a business that gives you options today and years from now.

And beyond the income, visibility, and strategy…
You want to go to bed feeling proud, not just productive.

You want to be present for yourself, your family, and your life.
You want your schedule to serve you, not rule you.

You want to make money being yourself, not playing a part.

To use your voice and your message to help people, and get paid well for it.

To finally stop thinking about your business 24/7… and start living the freedom you set out to create.

By the end of this 90-day experience, you will have:

Roadmap to Freedom

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specified your niche

Narrowed your niche and clarified who you serve, so you can talk about your business with confidence! No more second-guessing what to say or who it’s for.

Roadmap to Freedom

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a growing email list

Built a growing email list and community of aligned, ready-to-buy people who trust your expertise and love your message.

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confidence to sell

Gained the confidence, thanks to a resilient mindset that supports you through the highs and lows of entrepreneurship.

Roadmap to Freedom

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consistent messaging

Refined your brand messaging across platforms, so your ideal customers feel like you’re speaking directly to them, and the wrong ones quietly opt out.

Roadmap to Freedom

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a content strategy

Created a marketing and content strategy that works with your life, not against it, giving you consistency, visibility, and space to breathe.

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created an automated funnel

Launched an automated funnel with an irresistible lead magnet, so your email list grows while you sleep (or enjoy that Friday off).

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your signature offer

Developed your signature offer and mapped out your unique framework, giving you a clear way to scale, pivot, or productize your expertise over time.

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a website that sells

Designed a values-driven website that converts, and now drive consistent traffic to it using content that lasts longer than a social media post.

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built strong systems

Set up foundational systems to attract leads, onboard clients, and save serious time, so you can focus on what matters most.

And most importantly?
You’ll finally have a brand and business that feel aligned, profitable, and sustainable, because they were built for you.

Introducing
Roadmap to Freedom

Roadmap to Freedom is a live, 90-day group program designed to help early-stage entrepreneurs build a freedom-driven business and brand from the ground up — one that generates consistent income, attracts aligned clients, and supports the life you actually want to live.

Whether you're just getting started or stuck trying to figure out what to do next, this program gives you the tools, structure, and support to build a sustainable business, without burnout, without guessing, and without relying on social media 24/7.

This isn’t a “watch some videos and hope for the best” kind of course.

It’s a proven system, with live trainings, expert feedback, and a clear roadmap, designed to move you into aligned action and long-term momentum.

From branding to marketing, systems to onboarding, Roadmap to Freedom brings together everything you need to build a business that feels aligned, makes money, and gives you real freedom, not just the kind you post about.

Hear what past alumni have to say about R2F...

ASHLEY ALIFF, MINDSET AND EMPOWERMENT COACH

Ashley celebrated a 67% increase in her email list growth from organic strategies, a page one ranking of her website thanks to SEO, over a hundred YouTube subscribers in just a month, and 3,000 outbound clicks from Pinterest.

ASH WYDLER, GOALS AND HABITS COACH

Ash started the program with no email list and no clients and by the end of R2F, Ash was fully booked. She’s now at a place where she’s looking to grow her team, invest her money and continue to scale her business.

ROMY WEISS, CAREER COACH

By the end of R2F, Romy had filled her 1:1 coaching program with ideal clients and had her signature course all mapped out and ready to launch. She did it all while raising 3 beautiful children and being present for her family.

LAURA FROYEN, PH. D AND PARENTING COACH

Throughout R2F, Laura grew her online following to thousands of women. She showed up and owned her voice so confidently that she started a weekly live show and was featured on blogs and magazines. In 2018, Laura made more money from her business than projected, while still being there 100% for her babies.

Hey, There!

I’m Michelle Knight 

Before I built a multi-six-figure business, traveled the world, and helped thousands of women do the same, I was sitting at a 9 to 5 with a secret Pinterest board called “My Dream Job.”

It was filled with pins about blogging, working from my laptop, traveling the world, and creating something of my own.

I’d spend hours dreaming… wondering how to actually make it happen.

What was the missing piece?

What did other people know that I didn’t?

When my son was born in December 2015, something shifted.

I knew it was my time to start a business. But I was stuck spinning in circles trying to figure out what to do, when to do it, and how to make it work for my life and family.

I spent 8 months trying to make my first sale as a business owner.

I downloaded every freebie.
Watched all the webinars.
Listened to all the podcasts.
I built a website I ended up scrapping.
I posted content every single day and didn’t sign a single client.

And I was doing all of this while working full-time and raising a baby.

I knew I wanted to create 6-figures, but I needed to understand how to do it quickly, while also sustainably. It wasn’t until I hired my first mentor that everything changed.

I finally got a look behind the scenes at what actually worked.
What actually mattered.

That peek into the real business world changed everything.

I took my 7 years of experience in marketing and communication,
and in just one year, I built a six-figure business my way.

I left my 9 to 5.
I went all in with a baby on my back.
I generated 6-figures in cash revenue and support my family.
I traveled in an RV for 2 years!
I homeschool my son.
I built a community of over 18,000 individuals.


And I did it all without sacrificing my freedom or the freedom of my family.

Through the years, I’ve generated over 2 million dollars in cash revenue, been featured in major industry publications, and helped thousands of women grow their own businesses through my programs, coaching, and free content.

But here’s the real magic.

To get there, I had to shift how I approached everything.

I focused on building a personal brand rooted in my story, values, and voice so I could finally stand out in a crowded market.

I got crystal clear on who I was speaking to and created content and messaging that actually connected with them on an emotional level.

I mastered selling on social, in emails, on video, and one-on-one by confidently owning my superpowers and sharing them with the people who needed them.

I built a marketing system that worked across multiple platforms. Think email, video, SEO, Pinterest, and more, so I could grow daily without burning out.

I let go of the lies that told me I wasn’t ready, wasn’t good enough, or would fail, and I started trusting myself.

That’s what changed everything.
Not just what I did, but who I became in the process.

I made a decision nine years ago,
just like the one in front of you right now.

To stop spinning.
To stop consuming.
To stop waiting for the perfect moment.

I invested time, energy, and belief into building a business that supports my entire life, not just my bank account.

And I didn’t just keep that roadmap to myself.

Since then, Roadmap to Freedom has helped over 300 entrepreneurs build sustainable, freedom-based businesses that support their income, impact, and lifestyle, many of them while raising families, working full-time jobs, or starting from scratch.

This isn’t just about me anymore.
This is about the ripple effect.
And you’re next.

If you’re here, still reading this?
I believe it’s your time now, too.

Now is your time to thrive.

And I’d be honored to walk this part of the journey with you.

When you join Roadmap to Freedom, you’ll get access

to everything you need to build a revenue-generating, freedom-based business, with a clear step-by-step system, hands-on support, and zero fluff.

✔ 13 Core Training Modules

A complete roadmap for building a thriving online business from the ground up. These modules walk you through everything from branding and building your website to growing your community, marketing your offers, and mastering sales, all in a way that aligns with your life and values.

✔ 60+ Bite-Sized Video Trainings

Every step is broken down into short, easy-to-follow videos that make taking action feel doable and supportive, like I’m right there guiding you through each stage of your business.

✔ Welcome Call + Personalized Plan

We’ll kick off with a welcome call to help you create a customized plan for your journey through the program, so you know exactly where to focus based on your goals and stage of business.

✔ Workbooks, Templates, and Swipe Files

You’ll get guided workbooks, plug-and-play templates, swipe copy, and planning tools to help you take action faster, without starting from scratch.

✔ Lifetime Access + Future Updates

Enroll once and keep access forever. That includes all future updates to the core curriculum, so you can revisit or refresh any time your business evolves.

✔ Bonus Content + The Brandmerry Tech Vault

You’ll get access to 8 additional bonus modules and exclusive tech tutorials inside the Brandmerry Tech Vault, so you never have to waste time Googling how to implement your strategy.

✔ LIMITED-TIME BONUS: Two 90-Minute Strategy + Support Calls

Join me for two live strategy calls where we’ll go deep into your questions, help you troubleshoot sticking points, and move forward with clarity and confidence.

✔ LIMITED-TIME BONUS: Private 90-Day Support Community

Stay connected and supported inside a private group for current students — a space to ask questions, share wins, get feedback, and receive encouragement during the 90-day experience.

This isn’t just a course.

It’s a full experience designed to help you take aligned action and build a business that works for your life.

++Phase One: Brand Foundations

This is the most crucial step, and the one most people skip.

Imagine trying to build a dream house without a solid foundation. That’s what running a business without your brand feels like. In this phase, I’ll help you dig deep and uncover your unique voice, your story, your message, and your ideal audience. You will finally stop blending in and start standing out with confidence. This is where your clarity clicks, and everything else begins to align.

++Phase Two: Community Growth

In Phase Two, you stop shouting into the void and start building real relationships.

You create a simple lead magnet that’s so aligned, your dream clients practically raise their hands to join your list, because they can’t wait to be in your world. Your emails start building trust, your website becomes your digital home, and your audience? It’s not just growing, it’s filled with people who are excited to hear from you.

Let’s Break Down Your

4-Part Roadmap to a

Freedom-Based Business

Over the course of 90 days, you'll move through 13 modules across four powerful phases, each one designed to help you build a profitable, sustainable business rooted in authenticity, strategy, and freedom

++Phase Three: Client Attraction

Imagine this: You’re sipping your coffee, your phone buzzes…a dream client just found your blog or video and booked a discovery call.
No cold DMs. No exhausting launch cycles. Just high-converting, evergreen content doing the work for you. In this phase, you’ll learn how to create marketing that keeps working long after you hit “publish.” You know your business will continue to grow even if you don’t post or feel like creating content that week.

++Phase Four: Authentic Selling

This is where strategy meets soul.
Selling no longer feels pushy; it feels natural. You’ve built the foundation, grown your community, and shown up consistently. Now it’s time to confidently make the offer. Whether it’s 1:1, a course, or a product, you’ll learn how to guide your audience into a clear “yes” with integrity. This is where you stop waiting for permission to make money, and start creating income and impact on your terms.

  • Phase One: Brand Foundations

    By the end of this phase, you’ll have a complete brand foundation with a clearly defined niche, ideal customer, signature offer, and brand voice that sets you apart and positions you for long-term growth.

    Lesson 1.1: Discover Your Niche and Unique Selling Point
    Clarify your niche, define your brand message, and use my Uncover Your Story framework to start standing out online with confidence.

    Lesson 1.2: Get Clear on Your Ideal Customer
    Use my proven market research method to identify exactly who you’re speaking to and what they deeply want.

    Lesson 1.3: Find Your Messaging Magic
    Tap into your story and voice to create emotionally compelling messaging that builds trust and sells authentically.

    Lesson 1.4: Create Your Signature Offer
    Design and price your offer to meet your ideal client’s desires, and build a repeatable brand framework for future products.

    Lesson 1.5: Build a Magnetic Brand Identity
    Use emotional branding and strategic design to build a brand that connects, inspires, and converts.

  • Phase Two: Community Growth

    By the end of this phase, you’ll have an irresistible lead magnet, a converting email funnel, and a powerful website — all working together to grow your community daily and turn followers into true fans.

    Lesson 2.1: Build Your Community of Ideal Clients
    Create an evergreen lead magnet that attracts high-converting, aligned leads while you sleep.

    Lesson 2.2: Nurture Leads and Make Sales
    Design an automated email funnel that builds trust, tells your story, and turns cold leads into buyers.

    Lesson 2.3: Create a High-Converting Website
    Learn how to structure your website for connection, SEO, and conversions, and write copy that speaks directly to your dream clients.

  • Phase Three: Client Attraction

    By the end of this phase, you’ll have a clear marketing plan, a consistent content strategy, and evergreen systems that attract clients without the need to post every day or rely solely on social media.

    Lesson 3.1: Content Strategy + Copywriting
    Create consistent, high-converting content using my proven frameworks for email, social, and storytelling-based copy.

    Lesson 3.2: Evergreen Marketing That Works
    Learn how to create and distribute long-form evergreen content through blogging, video, Pinterest, and more, so you stay visible without burning out.

  • Phase Four: Authentic Selling

    By the end of this phase, you’ll have a simple, authentic sales process that feels good to use, plus onboarding systems and digital product foundations that let you scale with ease and confidence.

    Lesson 4.1: Sell with Confidence and Integrity
    Learn my trusted sales call scripts, how to handle objections, and follow-up strategies that convert with confidence.

    Lesson 4.2: Onboard Clients with Ease
    Build smooth systems for scheduling, payment, and communication that help your clients feel taken care of from day one.

    Lesson 4.3: Create Your Scalable Signature Product
    Design and build your course, membership, or digital product using my step-by-step approach to turning your expertise into a scalable, evergreen offer.

Roadmap to Freedom isn’t just a course, it’s a complete system to build a business that supports your life, your income, and your freedom.

With proven strategy, built-in support, and lifetime access, this program is designed to help you grow now and scale later.

FLEXIBLE PAYMENT PLAN

$249 USD

for 5 months

ONE-TIME PAYMENT

$997 USD

just one payment today

Your enrollment includes:

✔ Lifetime access to 13 core training modules
✔ 60+ bite-sized video lessons + guided workbooks
✔ 8 bonus modules + Brandmerry Tech Vault
✔ 1 Welcome Call + 2 Strategy + Support Calls
✔ 90-day private community
✔ Templates, swipe copy, and tech tutorials
✔ All future updates at no extra cost
LIMITED-TIME BONUS: Productivity Power Pack

You don’t need more hustle.
You need a real roadmap.

If you’re ready to simplify your strategy, sign more clients, and build a business that actually works for your life…

Plus, These Bonuses Were Designed to Fill the Gaps Most Programs Miss

Because you deserve more than just step-by-step training…
You deserve the tools, resources, and support to back it up.

When you join Roadmap to Freedom, you’ll also get these powerful bonuses to help you implement faster and build your business with more confidence and ease.

💼 Legal Training 101

Get a simple breakdown of what you actually need to know to legally protect your business, from contracts to disclaimers and everything in between. FREE WITH R2F

💰 Business Finances Q&A

Understand how to organize and manage your money from day one, even if you don’t feel like a “numbers person.”
FREE WITH R2F

🌐 Headache-Free Website

Learn how to build and launch a beautiful, strategic website without all the tech confusion or wasted time. FREE WITH R2F

⚙️ Ultimate Tech Vault

My go-to tech tutorials, tools, and walkthroughs, so you can stop Googling and get things done faster with less stress.
FREE WITH R2F

🎤 Sell on Webinars

Want to run workshops, masterclasses, or challenges? This bonus shows you how to confidently sell from the “virtual stage” without being pushy or awkward. FREE WITH R2F

🚀 Challenges That Convert

Step-by-step guidance for creating and hosting powerful free challenges that build your list, grow your audience, and lead straight into your offer. FREE WITH R2F

💖 You Are Worthy Mini-Course (Pre-Work)

A powerful mindset reset to help you ditch the doubt, claim your voice, and finally step into the business owner role you were meant to fill.
FREE WITH R2F

These bonuses are included inside Roadmap to Freedom at no extra cost, and they’re worth the price of admission on their own.

Anyone wondering whether to join Roadmap to Freedom - do it! All I started with was my name and an idea, now 6 months later I’m consistently building my email list, I’ve launched an online course with a conversion rate of around 3% and I’ve also launched an online monthly yoga subscription. None of this would have been possible without Michelle and Roadmap to Freedom.
— MEG CABLES, Yoga and Empowerment
Meg Cables
I can not believe how much is packed into this course! Incredible value for money. This course is literally step-by-step exactly what you need to do to start an online business OR take your online business to the next level. I have been coaching for almost 3 years and my client leads started really slowing down. I joined R2F to learn new ways of marketing my coaching business that was less focused on social media. I feel much more competent in strategy and technology. Much love for this course!
— KRISTIN KNIGHT, Intimacy Coach + Yoga Teacher
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Participating in R2F was the best investment I could make not only my business but for myself. Before R2F I was not clear on my story, heck I didn’t even feel like I had a story worth sharing. I struggled with how to effectively craft messaging to attract my ideal client(its like my posts were falling on deaf ears), honestly I was just getting by with all I attempted to do on my own. Once I began R2F I immediately began to gain clarity. I signed my first ideal client (which more than covered the cost of the investment in R2F) while only implementing some of the strategies I learned in the modules. This experience has been life changing, helping to propel me forward in my life and my business. This program was a game-changer for me and it can be for you as long as you put in the work. I highly recommend R2F
— Lynnique Marshall, Hair Loss Consultant

Quick Look: What’s Included

Start Date: April 21, 2025
Program Length: 90 days
Modules: 13 core business-building modules
Lessons: 60+ bite-sized video trainings
Live Support: 1 Welcome Call + 2 Strategy Calls and Private 90-day support group
Bonus Access: 8 bonus modules + Brandmerry Tech Vault
Tools: Workbooks, templates, swipe files
Access: Lifetime access + future updates
Results: A complete business foundation, content strategy, community-building system, and authentic sales approach, all built around your life and values

ERICKA MENDEZ, RELATIONSHIP COACH

During R2F, Ericka grew her online presence and following by utilizing her blog. She also pitched herself and was accepted to speak on stage at two events full of her ideal client.

JANNAN POPPEN, WEB DESIGNER

Jannan booked out and raised her prices for her travel business during R2F. She also discovered an additional calling of hers as a website and branding designer, after building her website in a matter of days using the R2F Framework.

KINSEY STREIB, SOCIAL MEDIA MANAGEMENT

Following Roadmap to Freedom, Kinsey launched her first podcast and her first course, moving away from done-for-you marketing services into more passive options. Since joining, Kinsey has created consistent $5k - $10k months in her business!

How It Works

How It Works

Here’s exactly what to expect when you join Roadmap to Freedom:

1. Enroll + Get Instant Access
As soon as you join, you’ll receive a confirmation email with your login info and access to your Membership Portal.

2. Start with the Bonus: You Are Worthy
You’ll begin with a special mindset bonus, You Are Worthy, to help you clear the mental clutter and start this journey with confidence, self-trust, and belief in your brilliance.

3. Your First Module Drops April 21
We officially kick off on April 21, when Module 1 unlocks. From there, you'll receive new content weekly, giving you space to learn, implement, and build real momentum without overwhelm.

4. Get Personalized Support Along the Way
Throughout the 90 days, you’ll have access to a private community and bonus group calls, where you can ask questions, get feedback, and stay accountable. You don’t have to build your business in isolation anymore.

OLIVIA CLEMENTS, NON-DIET DIETICIAN

During Olivia’s time in R2F, she had more 1:1 clients join her program then had over the last year. She has now begun to expand her offerings into courses and memberships with the resources provided inside of R2F.

KATE JOHNSTON, AUTHOR AND WRITER COACH

During R2F Kate moved her business from in-person to online. She grew her community, created her first online course and built her automated funnel.

Michelle Sheffield, MARKETING CONSULTANT

Michelle said goodbye to her draining freelance job and launched her own business while in Roadmap to Freedom. She celebrated multiple new clients and exciting projects. Upon completing the program, Michelle followed he passions further and supports small business owners, most recently signing a $15k contract.

If you’re still reading, there’s a good chance you’re the kind of entrepreneur this program was built for. But just to be sure…

Roadmap to Freedom is for you if…

✅ You’re in the early stages of your business, or you’ve been in it for a while but aren’t seeing consistent results yet.

✅ You’re overwhelmed with all the information and just want someone to walk you through what actually matters.

✅ You know you’re meant to make an impact, but you’re not sure how to position your brand or connect with the right people.

✅ You want to stop relying on social media for visibility and start building a sustainable business ecosystem.

✅ You’re ready to consistently attract clients, build your email list, and create content that actually converts.

✅ You want to make money doing what you love, without burning out or posting daily.

✅ You’re looking for structure, strategy, and real support, not just more information!

Roadmap to Freedom is not for you if…

❌ You’re looking for a quick fix or overnight success


❌ You don’t believe in putting in the work to build something sustainable


❌ You’re not open to learning, evolving, or receiving feedback


❌ You think marketing has to be manipulative or “bro-y” to work


❌ You’re just here to copy-paste your way through someone else’s strategy without making it your own


❌ You don’t believe in equality or supporting inclusive, anti-racist, anti-oppressive spaces

Whether you’re a coach, consultant, service provider, or creative entrepreneur, this program will give you the step-by-step system and support to build a profitable business with a brand that feels like you. But, kindness is kind of our thing!

branding and business coach
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branding and business coach
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Michelle’s guidance through Roadmap to Freedom offered incredible support at the perfect time in my business. With Michelle’s knowledge and insightful questions, this not only aided in the creation of my beautiful website, software tools, and strategy - but creating the foundation for the what and why behind my business. R2F not only taught me the ins and outs of essential business tools, but fostered deep inquiry to ensure my business was honest, authentic, & truly my own.
— Marin Adele, LIFE COACH
Marin Adele Testimonial
When you start your branding journey, you’re swimming in the middle of the ocean. Who knows when a boat will pass you by or when you’ll reach a shoreline and it’s hard to know which direction to swim in. Through this program, I have discovered who I am as a coach, what I can offer to my community, how to grow the amount of people I serve, and where I want go with my business. It’s a one-stop shop for both the hard-hitting deep questions of “why” and “what”, and the tactical questions of “how” and “when”. As a consumer, my fear was that I would purchase R2F and then need to hire or find another course to “fill the gaps”, but that fear was completely unfounded. R2F was designed so when you sit down to work on your business, you don’t spend hours mindlessly consuming information that you hope will move the needle forward for you. I joined R2F as a “want to own a business” dreamer. I’m graduating R2F as an empowered CEO.
— Ash Wylder, Guidance Coach + Massage Therapist

Frequently Asked Questions

Frequently Asked Questions

  • The live program runs for 90 days. We officially begin on April 21, when Module 1 drops. From there, a new module will unlock each week to keep things simple and steady. You’ll also get lifetime access, so you can go at your own pace and come back any time.

  • Most students spend about 2–4 hours per week watching the trainings and putting things into action. But remember, everything is broken down into bite-sized lessons, so you can take it step-by-step and fit it into your schedule.

  • Yes! You’ll get two live 90-minute strategy calls with me where we go deep on your business. Plus, you’ll be part of a private support group where you can ask questions, share copy, struggles, wins, and get feedback as you go.

  • Everything you need to succeed is inside the program, but most of my students choose to invest in things like email platforms or website tools. If you decide to do so, we’ll guide you on low-cost options and tech setup inside the Brandmerry Tech Vault.

  • Absolutely. This program was built for people who know they want to start a business but need a step-by-step plan. You don’t need a fancy website, a big list, or a perfect offer to start. We’ll walk through all of that together, one step at a time.

  • Yes! If you’ve been posting, creating, and “doing all the things” but still not seeing results, Roadmap to Freedom will help you refocus, clean up your strategy, and build a solid system that attracts clients and grows your income without the stress.

  • That depends on your commitment and where you’re starting from, but many students go from confusion to clarity, from inconsistent clients to steady income, and from burnout to running a business that actually works for their life. Some see big shifts after just one module.

  • If you’ve made it this far down the page, your gut is already telling you it’s time. You don’t need to be “ready”; you just need a real plan, support, and a willingness to show up. That’s exactly what this program gives you.

  • Because Roadmap to Freedom includes instant access to digital content, live coaching calls, and a supportive community, we do not offer refunds. This policy is designed to honor the integrity of the program and the energy of our community.

    If you’re feeling unsure, I encourage you to read through this page again, take a breath, and check in with your gut. I created this program to support entrepreneurs who are truly ready to take action, and if that’s you, I trust you’ll know.

Still have questions?

If you’re feeling excited and a little nervous, that’s totally normal! It means you care about doing this right. But if you’re here, still reading, that’s a sign. This is your time. And Roadmap to Freedom is here to help you make it real.

Feel free to reach out via the chat bubble on this page with your personal questions!

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What Would It Feel Like to Finally Have a Clear Path?

↠ To follow a step-by-step roadmap and know that what you’re doing today is actually moving your business forward?

↠ To create a life where you can work from anywhere, travel when you want, and take time off without asking permission?

↠ To have the time freedom to go to yoga, pick your child up from school, or go on an afternoon date with your partner, without your business falling apart?

↠ To experience real financial freedom, the kind that lets you pay off debt, stop living paycheck to paycheck, and actually enjoy the life you’re building?

This is what Roadmap to Freedom was designed to help you do.

If You’ve Made It This Far…

There’s something inside you saying it’s time.

What if one module in Roadmap to Freedom changes your entire business?

What if one tech training frees up hours in your week?

What if this program gives you the confidence to finally show up, and the systems to make it sustainable?

What if you're able to help hundreds of people because of what you learn inside?
What if this really is the turning point you’ve been waiting for?

But most importantly…
What if this program allows you to create a life better than your dreams?

You owe it to yourself to find out.

Right now, you have a decision.
Will you claim it?

This has been an amazing experience. I have come so far in such a short amount of time. The clarity i got from tapping into my story and being reminded of all the skills and experience i already have was so empowering. I definitely recommend this program.
— TARA MOLLEL, Human Behavioral Specialist
Tara Mollel
Michelle and her program, R2F, are amazing. Michelle’s energy and enthusiasm for marketing are contagious and her step-by-step process makes branding and marketing fun and doable. I am just starting out as an entrepreneur (with a side hustle) and I lacked clarity of my product, my ideal client was semi-clear, my unique selling point was a mystery, and I had no ideas whatsoever about how to do marketing. In this program, my product has become clear, my ideal client and the problems I solve are crystal clear, I know my niche, my superpower, I know how to perform market research, I know my brand and how to message consistently, I have a great story to tell, I am proud of my brand and what I am putting out into a competitive arena, and I have a robust sales page that I would never have tackled alone!!!! This is a HUGE amount of work and progress in less than 3 months. I am not all the way through the program yet, and appreciate that she makes her workbooks and videos available to me after the program is over, so I can finish on my own schedule.
— April Abrahamson, Executive Coach
Michelle Knight instilled confidence and clarity in each of her students in this program. She literally gives a step by step roadmap to starting your online business. Even though the program has ended, I still have so many valuables resources to go through. With this program, I was able to set up my website, start my Facebook group and page, create a funnel, get confidence and clarity on my niche and brand and so much more. She helped me realize my calling is to be a life coach for introverted, empathetic highly sensitive women who want to move from self doubt to self love. I highly recommend this group program to anyone thinking of starting a business.
— MEAGAN, Life Coach
Meagan
R2F is a one stop shop to creating a business! The program contains easy to follow steps with in-depth modules. The video content and the workbooks in the modules were thorough and well designed and stressed information and implementation! By far the best course I have every taken!
— Karen H., Life Coach

This Is Your Chance

Most programs leave you to figure it out on your own.

Roadmap to Freedom doesn’t.

It gives you the step-by-step, actionable process to build a strong foundation and market your business online in an authentic and simple way. This one program can support your business for years to come.

We know you’ll get the best results with a clear, proven path, that’s why the trainings are designed in a specific order, so you’re never stuck wondering what to do next, or wasting time on things that won’t move your business forward.

And with lifetime access, you’ll always be able to come back. Whether you’re launching your next offer, refreshing your strategy, or simply evolving with the market.

Roadmap to Freedom is one of the best things I have ever spent money on! When I enrolled, I had no clear direction in my business, what I was doing did not feel authentic to who I am and I was seriously thinking about just quitting and getting a 9-5 again. I took a chance on Michelle, having only seen her on Instagram and attending her webinar a week or so prior to signing up and I am so glad I did. I feel that the course is genuinely worth about three times the price Michelle charges. I cannot praise Michelle and her biz enough, you gotta get on board, you will not regret it!
— Melissa Smith, Holistic Interior Designer
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Before enrolling in Roadmap To Freedom, I knew I wanted to start a coaching business, but had no clear vision of who I wanted to serve or how. I was frustrated, spinning my wheels, and going nowhere fast. During Michelle’s program, I finally gained the clarity, confidence, and skills I needed to create a successful business. I was able to identify my niche and ideal client, get myself and my services visible to the world, and implement the technical systems needed for my business to flourish. Now I can confidently say that my business is authentic, sustainable, and exciting!
— Mia Miller, Pinterest Strategist
Mia Miller
I think R2F is one of the best programs I have ever taken. Before taking this course, I had no strategy how to grow my business. Now, I have much more clarity how to move forward and what I need to have in place in my business to be successful. This is the most comprehensive program that teaches you how to build a solid foundation in your business. Most online courses focus on one aspect like your niche or list building. This program includes everything that you need if you are in the beginning stages of your business. The program is clearly organized and easy to follow. I would definitely recommend it to anybody.
— Kinga Zerhouni, Health Coach
Kinga Zerhouni

Your Next Step Starts Here

There’s no perfect time to start a business. But there is a proven path to help you do it with clarity, confidence, and support, and that path starts right here.

Join us inside Roadmap to Freedom and take the next step toward the business (and life) you truly want.

FLEXIBLE PAYMENT PLAN

$249 USD

for 5 months

ONE-TIME PAYMENT

$997 USD

just one payment today

Your enrollment includes:

✔ Lifetime access to 13 core training modules
✔ 60+ bite-sized video lessons + guided workbooks
✔ 8 bonus modules + Brandmerry Tech Vault
✔ 1 Welcome Call + 2 Strategy + Support Calls
✔ 90-day private community
✔ Templates, swipe copy, and tech tutorials
✔ All future updates at no extra cost

You don’t need more hustle.
You need a real roadmap.

If you’re ready to simplify your strategy, sign more clients, and build a business that actually works for your life…