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How to Host a Live Training

How to host a free live training to get your message heard and sell your products #webinar #livetraining #youtube

I love webinars! They are such an amazing way to get your message out to your ideal client, offer guidance and connect with so many amazing people. I've been doing webinars since day one in my coaching business, and all though in the beginning no one but my mom was on, I've been able to grow my list and community by continuing to offer content via webinars.

I also have managed to host webinars for completely free (not including Facebook Ad's) by using my existing website platform, free resources to gather opt ins and promoting in groups where my ideal audience hangs out.

To get you started in the wonderful world of online trainings, I've included:

  • How to pick your topic and create your webinar content
  • Video tutorial to set up your free live stream
  • Free checklist and tools to use to prepare for your live stream

How to pick your topic and create your webinar content

  • Survey Your Audience - Come up with a list of 3-5 topics you feel comfortable presenting on, remember to pull from your real life experiences and lessons learned. Now find where your ideal client is hanging out, personally I love Facebook Groups hosted by other experts, as well as my own group. Post a survey and let people vote! Take the topic with the most votes and go with it. This step is so important because it reaffirms that people want the information you are providing.
  • Come Up With Bullets - You will want to use these bullets on your opt in page (more about that in your free checklist), but I love to build my whole webinar around my bullets as well. Your bullets will be used to tell your audience exactly what they will be learning and serve as a layout for your training. List out 3-5 bullets and then spend time drafting copy and lessons for each one.
  • Create Your Slides - Pull from your bullets to create your slides. Every single bullet should be included in your presentation - I prefer to dedicate 1-2 slides for each bullet. Other slides you will want to include:
    • Welcome 
    • What they will learn 
    • Why it's important
    • Where they are now
    • Introduction - who you are and what you do
    • Bullet 1 - 2 slides
    • Bullet 2  - 2 slides
    • Bullet 3 - 2 slides
    • Special offer
    • Q & A (there is a great free resource for this in the download)
  • Write Your Script - This last step is my favorite and takes no time at all, if you follow the steps above. Block off a section of time and go through each of your slides. I like to write out word for word exactly what I want to say about each slide, what questions I want to ask and when and any additional information I want to provide. If nerves get the better of you, you can use this script word for word and not worry about sounding like a robot. I tend to deviate from the script, but it is nice to use as a reference point throughout the training.

Video tutorial to set up your free live stream

 
 

FREE checklist and tools to use to prepare for your training

Go out there and get your message heard!

BE MERRY!

Michelle Knight

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Become a Public Speaking Pro

It has been reported that 74% of people suffer from speech anxiety - 74%, And I totally believe it!

During my 7 day challenge in my Facebook community more than half of the people participating in the challenge reported a fear of public speaking or networking. The thing is public speaking is one of the best ways to get your messaging, your brand and essentially you in front of the right people.

I’ve literally been speaking in front of people my whole entire life. I participated in performance arts for most of my youth, medaled in speech competitions and could never turn down a microphone. Later in my life I majored and worked in public relations, helping write speeches for business CEO’s and nonprofits. Even today I work in the communications department at a major nonprofit, talking on camera, writing speeches for our Executive Director and speaking to large and small groups alike.

So when I tell you I know a thing or two about public speaking, I mean it! Now I might not have a fear of public speaking, but that doesn’t mean I don’t get nervous - cause I do. However, my experience working with others who have this fear has prepared me to help coach and train entrepreneurs overcome their fear of public speaking and completely ROCK their next speaking gig.

 
 

Today I’m sharing three things you can easily do to prepare to your next engagement. If you are looking for a more in-depth training and to learn the top five tips I’ve learned over the years then register today.

Practice, Practice

This might seem like a no-brainer, but it still needs to be said. Why? Because no matter how many times it is said people still skip this step. Seriously, the number one thing you can do is PRACTICE. Get your butt in front of a mirror and practice. Grab a friend and practice. Just practice. Practicing your speech makes you recognize repetition, facial expressions and just better prepares you to deliver your speech.

Tell A Story

So I understand that the point of your speech might be to share a product or service, and ultimately buy into what you are sharing. But the key to getting great results is to have them buy into you. In order to do this you have to be relatable and authentic (so much more on this in the training). Telling a story from the beginning breaks the ice, is a fantastic transition and makes you seem more relatable.

Simplify

So often we think we have to cram everything we know into a speech - this just isn’t the case. You want people to take away your main points and you can’t possibly do that if you are overloading them with things to remember. Simple is best when it comes to public speaking. Pick your top three things you want your audience to takeaway and build your speech around that (P.S. we go deep into messaging in the webinar).

If you have a fear of public speaking, trouble speaking about your business to others or just need to take your skills to the next level then you need this training.

Click here to reserve your spot for the training.

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