Email Marketing Copywriting Tips for Entrepreneurs

BY MICHELLE KNIGHT

 
 

Email marketing is one of the greatest digital marketing tools for online entrepreneurs.

Recently, I shared an episode on My Top Email Marketing Tips for 2022, which included the steps needed to build an email list of ideal customers.

Truth be told if you don’t have an email marketing strategy as an online entrepreneur you’re losing leads every single day.

If you’re getting website traffic, posting on social media, or even have a Youtube channel with views, but aren’t collecting your engaged audience’s information then how do you expect to convert them into paying clients?

It’s going to be really hard!

However, with an email marketing strategy, you’re able to take that website traffic and turn it into revenue for your business through your email marketing efforts.

That’s why in today’s episode, I want to help you improve your email marketing efforts, by talking about your email copywriting.

In episode 38, you’ll learn:

  • The importance of keeping a healthy email list and why aiming for a high number of subscribers should not be your only goal.

  • 4 core elements to focus on when building your email campaign and my top tips to improve each one.

  • How I really feel about the “pretty” photo-filled emails we often get in our inbox, or shall I say Promotions folder.

Tune in now on Spotify or Apple Podcasts to hear the full episode and all the tips.

 

P.S. Ready to get your brand seen and paid without the pressure of social media? I'm teaching my top strategies inside of my new free class, "How to Build a Brand That Gets Seen and Paid!" You're invited to tune in and learn my signature 3-part framework for a sustainable 6-figure brand. Sign up to watch for free at Brandmerry.com/class

 

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MEET MICHELLE

Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.

I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.

I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.

This blog serves as a home base for all things branding, marketing, content creation and more.

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