What They Don't Tell You About Branding from a Branding Coach

Branding

Sep 22

Is there anything that feels more complex than branding? Based on my experience as a Brand Coach, I can tell you this is where most entrepreneurs feel lost!

Questions like:
Is your brand your content?
Is your brand your aesthetic and design?
Is your brand your website?
Is your brand your message?

How consistent does your brand REALLY need to be?

I've heard them all and more. Turns out it's all of those things!

Your brand is the overall experience and those elements make up your brand, but I get it - that is so not helpful!! That's why we focus on sharing the signature 6-Part Brand Framework for branding.

Story
Niche
Ideal Customer
Messaging
Offer
Visuals

These 6 elements make up a strong AF brand! From there you can step into consistent marketing with ease, scale your revenue consistently, and build the business of your dreams.

But does branding stop there? Absolutely not. Once the foundation is set (see the 6 steps above for reference) it's about the trust-building process.

This is the step established brands forget.

Today on the Brandmerry Podcast, I'm sharing "What They Don't Tell You About Branding!"

Tune in now to hear:

The importance of not just building trust with your growing audience, but also maintaining it with your paying clients and customers.
Why consistency in branding is not about the visuals, but focused on the overall experience and feeling your brand evokes.
The #1 lie entrepreneurs have been told when it comes to branding!

Tune in now on Spotify or Apple Podcasts to hear the full episode and all the tips.