Why Marketers Should Stop Relying on Social Media

Marketing TipsBusiness Tips and Tools

Nov 11

Written By brandmerry

BY MICHELLE KNIGHT

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Time and time again I see entrepreneurs believe that in order to market their business they MUST use social media.

Now don't get me wrong, I love spending my time on Instagram and with the addition of Instagram Reels I'm loving it.

But, the reality is most entrepreneurs don't have countless hours to spend on social media, not to mention enough brain power to create new content every single day.

Social media just isn't sustainable and so many entrepreneurs find themselves burnt out and no further along trying to keep up with the hustle of social media.

That's why today's episode is so important and if you're an entrepreneur, which I guess you are, you are going to want to tune in.

In today's episode you'll learn:

Why relying on social media at the top of your funnel, and ultimately how you create brand awareness, is not the best strategy.
The other platforms I recommend to not only evergreen your content (more in the episode) but to also bring in consistent leads to your business.
How to streamline your content, using other platforms, and still show up on social media for FUN! Yep, Instagram can be fun, I promise.

Tune in now on Spotify or Apple Podcasts to hear the full episode and all the tips.

P.S. A great way to learn all these amazing marketing platforms and take the pressure off of social media is to join Brandmerry Academy. Inside, we're teaching a holistic and sustainable approach to marketing your business! Learn more at brandmerry.com/academy and get an entire year of marketing courses and support!