3 Tips to Plan for 2022 in Your Business

Business Tips and ToolsTime Management

Dec 30

Written By brandmerry

3 Tips to Plan for 2022 in Your Business

BY MICHELLE KNIGHT

Thinking of your business plans for 2022? Now's an excellent time to determine your annual revenue, major promotional goals and more as an online business owner. Here are 3 tips to help you plan 2022 in business with ease.

This post has been updated to support you in 2022.

I know planning for the New Year can come with a mixed bag of emotions, you're excited about all the possibilities, but you're also thinking of all the things that didn't "quite work out" from the previous year.

Maybe, you want to plan but can't find the motivation to do so.

Or, if you're like most of my clients, planning doesn't come naturally to you, so you try and avoid it.

Well, planning is not something you can avoid if you want to build a scalable revenue-generating business.

Having a plan gives you direction, and actually leaves room for more creativity and inspiration.

To support you, I wanted to share three no-fail tips to help you with your plans!

1. SET GOOD, BETTER AND BEST GOALS

This little strategy really changed the game for me when I started implementing it two years ago and it's so simple.

The idea here is that you can feel really down on yourself if you don't hit your goals, which might even be one of the reasons you avoid planning in the first place. So, to support you in feeling your best and confident heading into the year you want to set a Good, Better and Best goal for your annual cash revenue for 2022.

List all three, but map out the "Best" scenario when planning for the year ahead, then, if you fall short on some of your goals you'll still hit the "Good" or "Better" bracket!

And in case you're wondering, you can make this your own. Your goals might have a $3,000 difference between them or $50,000 - it doesn't matter it's all about what feels good for you.

This is one of the ways I love supporting my VIP Intensive clients because we spend time mapping out their plans in their business and then take the necessary actions to bring those plans to life. Sometimes it can feel really overwhelming to actually take action on your goals, but this is hands down one of my superpowers and how I love supporting my clients.

2. MAP OUT YOUR MARKETING STRATEGY

After your brand foundation is set, your marketing is everything.

It's not only how you attract new quality leads to your brand, but also how you nurture them into paying clients. Yet, so many people go into marketing their business in a way that mimics throwing spaghetti at the wall and hoping it sticks.

Strategic marketing starts with a clear plan of when and where you're showing up weekly in your business.

Think about how often you want to show up in 2022.

Think about which platforms you want to optimize (not doing them all at once).

And think about the way in which you want to share your content.

Then begin to map out your content monthly (making it a goal to work up to 90 days)! Yes, it's totally possible.

3. OPTIMIZE YOUR SCHEDULE

If you're not already doing this, I promise this little hack will save you so much time in the New Year. It's all about bulk scheduling.

I've got a lot of love languages in building a simple and scalable business and one of the tactics I've been using since 2016 has been bulk scheduling my content, client calls, admin, etc.

As you plan out your 2022, think about the days of the week where you can set aside 3-4 hours to bulk create.

I recommend starting with one day and then going from there. I love to support my clients in using their one day for content creation so they can have their content ready to go every week.

From there, you can add additional days.

At the beginning of my business, I would create content on Sundays because it was the only day my husband was consistently home from work (it's best if this time can be uninterrupted so I needed help with my son) and I was working a 9 to 5 during the week.

When I left my 9 to 5, I started having my bulk day on Monday. As we prepare for 2022, and I've grown my team, I actually get three bulk days #soexcited!

Start small and grow from there.

BONUS TIP: Put this day on your calendar weekly and coordinate any support you might need to make it happen.

CONCLUSION

Having a plan can save you so much time and energy, and help you focus on your business.

I know how easy it can be to get distracted and while a plan isn’t designed to be the end all be all, it will support you in staying on course.

So many people are afraid to plan because they are afraid to fail. However, after five years in business, I can tell you without a doubt that it is the entrepreneurs with a plan that is more likely to hit their goals.

Because having a clear plan allows for clear action.

And taking action is my specialty and it’s one of the reasons entrepreneurs work with me through my VIP Intensive.

This VIP Intensive is the jump start you need to create a clear strategic plan (one that isn’t full of fluff and wasted time) and the necessary momentum to take consistent action.

Spots are limited, with only a few available every month. Learn more about the VIP Intensives and apply at brandmerry.com/intensive.

Branding and Business Coach | Michelle Knight of Brandmerry

P.S. Are we connected on Instagram? No? Well lady what’s happening here we’ve got to fix that. Come hang out with me on my favorite social media platform. Follow for inspiration and send me a DM to know we’re connected.