How to Post Consistent Content During the Holidays Without Creating Anything New

 
 
 

Every year, around this time, I want to hibernate. No joke, my desire to go inward, celebrate the Holidays slowly with family, and take a break from creating new content, or creating anything new at all takes hold.

However, as a business owner I know it's important to not stop showing up, especially during a time when more and more people are online and spending their money during the Holiday season.

So, in 2017 I developed a strategy that I've repeated every year for 6 years and I don't plan on stopping in the future.

It involves a mass repurposing overload. Refreshing old content that has the potential to do well among the relevant topics, reposting or resharing content that's done well in the past, and saving me a ton of time.

It's a win-win. I grow my business and take a much-needed break. Today, on Episode 61 of the Brandmerry Podcast, I'm sharing how I find the right content, and reshare it in a way that doesn't burn out my audience.

Tune in now to hear:

  • Why repurposing your content is something I recommend every single entrepreneur do at least once a year in their business (and why Google loves it)!

  • How to analyze the data and determine which content to focus on.

  • My favorite way to reshare content to my email list, AND generate a new blog for the website (this is a good one)!

Tune in now on Spotify or Apple Podcasts to hear the full episode and all the tips.

 

P.S. Planning and creating your content doesn't have to be a constant struggle. There is a better way to research, plan, and create your content as an entrepreneur and it's all inside the Content Planning Blueprint!

The Content Planning Blueprint is perfect for online business owners who know the power of content creation but are tired of spending all of their time coming up with ideas, organizing their content, and wondering what will attract their dream clients.

In just a few hours, you'll have 90 days of content planned, a repeatable workflow to save you hours on creating and distributing your content every week, and content topics that will keep performing for your brand for years to come! Get your blueprint now >>

 

- FREE GIFTS YOU'LL LOVE -

DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES

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LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS

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MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR

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MEET MICHELLE

Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.

I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.

I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.

This blog serves as a home base for all things branding, marketing, content creation and more.

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