Brandmerry Blog Archives

Business Tips and Tools brandmerry Business Tips and Tools brandmerry

3 Tasks to Prioritize Daily AND Weekly in Your Business as an Entrepreneur

 
 
 

As a fellow entrepreneur and small business owner, I'm always looking for opportunities to manage my time wisely.

For me, it's about sustainable time management techniques. This means ways to simplify my workflow and focus, so I can do less more efficiently. In my mind, productivity isn't about doing as much as possible, it's about focusing on what is going to make the biggest impact on the growth of my business.

Sounds great, right?!

As I've grown my business from $0 to multiple 6-figures cash a year, I've determined that there are 3 daily tasks and 3 weekly tasks that help move the needle forward.

Even when life might demand more of me outside of my business, I can focus on these elements and know that I'm producing results.

If you do nothing else, focusing on these pieces will move your business forward.

Tune in now, to episode 52 of the Brandmerry Podcast, to learn 3 Tasks to Prioritize Daily AND Weekly in Your Business as an Entrepreneur.

Tune in now to hear:

  • The three things I focus on daily and weekly in my business that have made the biggest difference in the amount of work I'm able to get done in a little bit of time.

  • How my 3 daily goals make sure I'm hitting all my marketing goals as an entrepreneur, and contributing to my brand being seen and paid consistently.

  • What a CEO day is in my business, and how you can create a similar day to clean up the back office of your business.

Tune in now on Spotify or Apple Podcasts to hear the full episode and all the tips.

 

P.S. Ready to get your brand seen and paid without the pressure of social media? I'm teaching my top strategies inside of my new free class, "How to Build a Brand That Gets Seen and Paid!" You're invited to tune in and learn my signature 3-part framework for a sustainable 6-figure brand. Sign up to watch for free at Brandmerry.com/class

 

- FREE GIFTS YOU'LL LOVE -

DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES

START HERE ↠

LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS

START HERE ↠

MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR

START HERE ↠


- READ THE LATEST POSTS -


MEET MICHELLE

Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.

I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.

I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.

This blog serves as a home base for all things branding, marketing, content creation and more.

Read More
Business Tips and Tools, Visibility brandmerry Business Tips and Tools, Visibility brandmerry

Short-Form Video Content: What you need to know from a Brand Coach

 
 
 

SFV, or short-form video, is all the rage right now in marketing. Consumers want it, and platforms are rushing to meet that demand.

Think videos on TikTok, Instagram Reels, Pinterest Idea Pins, YouTube Shorts, and more. And as this type of content becomes more and more in demand, entrepreneurs and small business owners are trying to discover how they navigate creating this type of content and staying authentic and on-brand.

As a Brand Coach, this was my top priority when starting to experiment with short-form video content for my business. It's also something we desire for our clients, which is why we recently created a new training inside of Brandmerry Academy dedicated to this type of content.

The reality is, despite how you feel about short-form video content, it is here to stay. In fact, we're seeing how this type of content is shaping the future of social media platforms by encouraging more SEO (search engine optimization) and SEO content.

For us at Brandmerry, this is an amazing thing, because we specialize in evergreen search engine optimized content.

In today's episode, of the Brandmerry Podcast, I'm sharing more about Short-Form Video Content: What you need to know!

Tune in now to hear:

  • What short-form video content is and what it is not, and how to set your brand up for the best ROI and success by choosing your topics.

  • Why aiming for a viral video should not be your goal as an entrepreneur and a real-life experience I had when one of my IG Reels hit 80k views.

  • How to handle the trolls and continue to show up and share your voice and expertise with those that need it most.

Tune in now on Spotify or Apple Podcasts to hear the full episode and all the tips.

 

P.S. Planning and creating your content doesn't have to be a constant struggle. There is a better way to research, plan, and create your content as an entrepreneur and it's all inside the Content Planning Blueprint!

The Content Planning Blueprint is perfect for online business owners who know the power of content creation but are tired of spending all of their time coming up with ideas, organizing their content, and wondering what will attract their dream clients.

In just a few hours, you'll have 90 days of content planned, a repeatable workflow to save you hours on creating and distributing your content every week, and content topics that will keep performing for your brand for years to come! Get your blueprint now >>

 

- FREE GIFTS YOU'LL LOVE -

DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES

START HERE ↠

LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS

START HERE ↠

MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR

START HERE ↠


- READ THE LATEST POSTS -


MEET MICHELLE

Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.

I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.

I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.

This blog serves as a home base for all things branding, marketing, content creation and more.

Read More
Branding, Business Tips and Tools brandmerry Branding, Business Tips and Tools brandmerry

Branding Tips from a Business Coach for Female Entrepreneurs

Tired of not quite feeling confident in your business brand? Looking for ways to build your brand in an authentic way? You're in luck because I put together a list of valuable resources to help you improve your branding process. Check out the resources at brandmerry.com!

 
 
 

When I started my business in 2016, I had no idea that the thing I struggled most with would become my superpower.

That's right! I really sucked at branding in the beginning.

Not only was I super unclear about what was required for a solid brand foundation, but I also lacked an understanding of my story and found myself lost in what other people were doing and creating.

I think we can agree, that blending in is kind of the opposite of a strong brand.

Fast forward months after starting to build my website and I discovered the beauty of brand storytelling, emotional branding, and human connection. Needless to say, this understanding made all the technical elements of branding so much easier.

Now, I'm regularly featured as an expert in branding and brand storytelling and today, I'm sharing some of my recent branding resources with you. You can also check out an entire guide I have on my website here if videos aren't your thing.

Now onto the good stuff. Here are 5 resources on my favorite topic ever...branding!👇

PERSONAL BRANDING: 6 TIPS FROM A BUSINESS COACH

Watch Time: 14 mins

Personal branding strategies can feel overwhelming when you're trying to do it yourself so in today's episode I'm sharing 6 tips to improve your personal brand as a business owner. It's time to brand yourself and use this proven strategy to increase your income and impact.

Watch: Personal Branding

EMOTIONAL BRANDING

Watch Time: 5 mins

In this video, we’re talking about what you need to know when it comes to emotional branding including the power of emotional branding, what you need for it to work, how to find your emotions, and how to go even deeper in your branding

Watch: Emotional Branding

5 WAYS TO IMPROVE YOUR BRAND MESSAGING

Watch Time: 13 mins

Your brand messaging is one of the most important parts of the branding process. Why? Because your messaging impacts everything that happens with your marketing. Brand messaging is kind of my love language. And the reason for that is because it combines both of my passions and both of my areas of expertise, branding, and marketing.

Watch: Brand Messaging

HOW TO PERFORM MARKET RESEARCH FOR YOUR BRAND

Watch Time: 20 mins

Market research is essential when building the brand foundation for your new business. In fact, everything you'll create from advertising to content and programs will rely on what you learn in the market research stage.

Watch: Market Research

HOW TO TELL YOUR BRAND STORY THROUGH YOUR BRAND IDENTITY

Watch Time: 19 mins

Did you know it's possible to share parts of your brand story through your brand identity?! Find out how in today’s video.

Watch: Brand Identity

You can watch all of these videos in my new Branding for Entrepreneurs and Small Business Owners playlist here.

Don't forget to drop me a comment on your favorite video so I know you watched it!

 

P.S. Have you gotten your hands on the Content Planning Blueprint, yet?

I created this blueprint to help you become an organized, productive, high-converting content machine that gets their brand seen and paid consistently.

As I was creating the CONTENT PLANNING BLUEPRINT, I knew I wanted to give you a tried and tested approach to planning 90 days of content for your business so you can create data-driven content topics, and show up consistently.

Without a clear system in place for finding content ideas, organizing your content ideas, optimizing your workflow, and creating a weekly rinse and repeat system for time management, your dreams of consistent and converting content just won't happen.

I've seen it time and time again.

The key is harnessing the power of a weekly content workflow, the art of repurposing, and utilizing SEO research so you can master your content creation strategy. At the center of a successful marketing strategy lies your content.

Check out the Content Planning Blueprint now!


- FREE GIFTS YOU'LL LOVE -

DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES

START HERE ↠

LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS

START HERE ↠

MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR

START HERE ↠


- READ THE LATEST POSTS -


MEET MICHELLE

Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.

I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.

I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.

This blog serves as a home base for all things branding, marketing, content creation and more.

Read More

Productivity Tips for Work From Home Entrepreneurs

 
 

When it comes to productivity, I don't believe it's about doing more, but rather being efficient.

I think sometimes we think productivity is all about the amount of energy we churn out, but that can lead to a hustle mentality and burnout.

To me, it's about optimizing your time in the best way possible.

It's why I'm always looking for ways to streamline my workflows, ultimately giving me more time to step away from my business and live my life.

It's why I'm so passionate about streamlining the content process and creating repeatable systems for entrepreneurs. Something you can learn all about in my Content Planning Blueprint.

But, like all things in life, I've found that my ability to streamline and increase efficiency doesn't just pertain to marketing!

So, today, I'm sharing with you some of my top resources for improving productivity in your life and business 👇

10 WAYS TO IMPROVE PRODUCTIVITY (WFH)

Watch Time: 19 mins

If you've been looking for productivity tips, ways to increase your productivity when working from home and a little bit of balance with that work-from-home life, this video is for you!

Watch: Productivity Tips

4 PRODUCTIVITY TOOLS

Watch Time: 13 mins

I'm sharing some of my favorite tools we use daily in business to make sure we're getting everything done in the most efficient way possible. If you feel like you're constantly doing stuff and no further along, this video is for you.

Watch: Productivity Tools

6-FIGURE SUCCESS HABITS

Watch Time: 20 mins

In this video, I'm sharing the specific habits I've used to create success in my business and in my life. I'm a firm believer that the daily actions we take, aka habits, can change your life. I know they changed mine!

Watch: Success Habits

MORNING ROUTINE

Watch Time: 17 mins

Watch behind the scenes as I share my morning routine, the key staple in my day that has increased my productivity over the years! I'm also sharing my top tips for creating yours.

Watch: Morning Routine

Don't forget to drop me a comment on your favorite video so I know you watched it!

 

P.S. Have you gotten your hands on the Content Planning Blueprint, yet?

I created this blueprint to help you become an organized, productive, high-converting content machine that gets their brand seen and paid consistently.

As I was creating the CONTENT PLANNING BLUEPRINT, I knew I wanted to give you a tried and tested approach to planning 90 days of content for your business so you can create data-driven content topics, and show up consistently.

Without a clear system in place for finding content ideas, organizing your content ideas, optimizing your workflow, and creating a weekly rinse and repeat system for time management, your dreams of consistent and converting content just won't happen.

I've seen it time and time again.

The key is harnessing the power of a weekly content workflow, the art of repurposing, and utilizing SEO research so you can master your content creation strategy. At the center of a successful marketing strategy lies your content.

Check out the Content Planning Blueprint now!


- FREE GIFTS YOU'LL LOVE -

DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES

START HERE ↠

LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS

START HERE ↠

MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR

START HERE ↠


- READ THE LATEST POSTS -


MEET MICHELLE

Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.

I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.

I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.

This blog serves as a home base for all things branding, marketing, content creation and more.

Read More
Business Tips and Tools brandmerry Business Tips and Tools brandmerry

Content Strategy for Social Media and Beyond

 
 
 

When it comes to content creation, I'm in love!

I absolutely love that I can create resources for my audience, and share stories about my personal experiences as an entrepreneur and mother as a way to create brand exposure.

Honestly, creating content is one of my favorite parts of being an entrepreneur.

HOWEVER, I know not many people feel the same. This is why I'm always making resources to help you master your content creation.

Throughout my journey as an entrepreneur, and 6 years of consistent content to back it up, I've found that there are typically 3 components to a successful content strategy for social media and beyond.

1. Systems: These are your weekly workflows, repurposing plans, content calendars, and research! It's the machine that allows you to show up with "fresh" content regularly to grow your audience.

2. Efficiency: This relies a great deal on the systems you have in place, but is also a bit about practice and experimentation. The more you create content the faster you'll get. It use to take me over an hour to write a single email, today I wrote three in 30 minutes!

3. Platforms: Where you show up matters! Not just when it comes to attracting your ideal customer, but also for the longevity of your content. By focusing on more evergreen platforms, you'll not only save yourself time but also give your content a solid chance to last longer than just 24 hours.

To help you break down these 3 components and of course share some extra goodies on content strategy, I'm sharing 5 of my favorite resources to help you master your content creation and overall content strategy for social media and beyond this summer!


2022 CONTENT STRATEGY

Watch Time: 14 mins

If right now your content creation strategy is just not working for you and you're wishing for a better way then this video will save you hours every week. Learn my top tips to optimize your content calendar and overall strategy for posting content on social media or elsewhere in today's video.

Watch: Content Strategy


CREATE CONSISTENT CONTENT IN LESS TIME

Watch Time: 15 mins

While consistent content creation is a must for entrepreneurs it doesn't have to take all of your time and energy. By utilizing a system to repurpose your content (more on that in this video), plus some other content creation hacks we can get your content marketing strategy to a place that feels good.

Watch: Content in Less Time


REPURPOSE CONTENT STRATEGY

Watch Time: 11 mins

If you've been wondering how to repurpose your content on multiple platforms, for social media, and more this will give you everything you need to build your own repurposing plan to increase traffic.

Watch: Repurpose Content


{Vlog} HOW TO PLAN, PREP, AND SCHEDULE 90 DAYS OF CONTENT FOR SOCIAL MEDIA AND BEYOND

Watch Time: 47 mins

In this video, I'm showing you my process for planning my content for 90 days, how I organize it, and the special tips I have for streamlining this process. I'm also showing how I record my content and if I managed to get all 90 days done. Guess you'll just have to watch to find out!

Watch: Content Creation Vlog


6 TYPES OF CONTENT TO SHARE ONLINE

Watch Time: 15 mins

What I've found to be the greatest asset to brands, that are consistently sharing content, is to have content buckets. These buckets allow you to organize your content so you always have something to pull from. If your content strategy could use a little support - this video is for you!

Watch: 6 Content Ideas

Dive into all the videos here on this playlist, or choose the one that is most important to you right now.

 

P.S. Have you gotten your hands on the Content Planning Blueprint, yet?

I created this blueprint to help you become an organized, productive, high-converting content machine that gets their brand seen and paid consistently.

As I was creating the CONTENT PLANNING BLUEPRINT, I knew I wanted to give you a tried and tested approach to planning 90 days of content for your business so you can create data-driven content topics, and show up consistently.

Without a clear system in place for finding content ideas, organizing your content ideas, optimizing your workflow, and creating a weekly rinse and repeat system for time management, your dreams of consistent and converting content just won't happen.

I've seen it time and time again.

The key is harnessing the power of a weekly content workflow, the art of repurposing, and utilizing SEO research so you can master your content creation strategy. At the center of a successful marketing strategy lies your content.

Check out the Content Planning Blueprint now, and snag it for just $47!

 
 

- FREE GIFTS YOU'LL LOVE -

DISCOVER YOUR BRAND STORY IN UNDER 5 MINUTES

START HERE ↠

LEARN HOW TO WRITE AN ‘ABOUT ME’ PAGE THAT CONVERTS

START HERE ↠

MAP OUT 30 DAYS OF CONTENT IN UNDER AN HOUR

START HERE ↠


- READ THE LATEST POSTS -


MEET MICHELLE

Hey there, I'm Michelle Knight and I an online branding and marketing consultant for female entrepreneurs.

I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.

I'm obsessed with living a life of freedom, so much so, that my family and I now travel full-time while running my business from the road.

This blog serves as a home base for all things branding, marketing, content creation and more.

Read More