Mastering Aligned Goal Setting for Your Business: 3 Mistakes to Avoid in the New Year

 
 

Are you already thinking about your business goals for the year ahead? 

If so, you're not alone. 

Planning is crucial for success, but it's equally important to avoid common mistakes that can affect your progress. 

In this week’s podcast episode, I’ll share three key mistakes to avoid when planning for the new year. By steering clear of the same mistakes I’ve made in the past, you can create a more aligned and successful path for your business in the year ahead.

Inside today’s episode of the Brandmerry Podcast, we’ll dive into:

  • Why planning on one day isn’t setting you up for success.

  • The missing link with vision boards and what to do instead.

  • Why I don’t recommend planning the full 12 months in business.

For the full content, and all the insider tips, listen to Episode 101 now.


Mistake #1: Neglecting Pre-Planning Alignment

The Crucial Step That Often Gets Overlooked

The first mistake I've made, and perhaps you can relate to, is not taking enough time to pre plan. Rushing into goal setting without considering personal alignment often leads to setting goals that don't align with your true self.

To avoid this mistake, it’s important to time to assess who you want to become, both as a person and an entrepreneur. Your business goals should complement your life, not detract from it. 

This involves reflecting on your past experiences, identifying what has worked and what hasn't, and taking into account the season of life you’re currently in or entering. We all change year to year, and even month to month, so this pre-work is so important to make sure you’re on the most aligned path for you.

Mistake #2: Outdated Vision Boards

Creating Vision Boards Rooted in Identity

The second mistake to avoid relates to the oh-so-popular vision board, which often focus on materialistic goals. I've come to realize the importance of creating a vision board that connects with the feelings I want to embody as an entrepreneur. 

My shift from a material-focused vision board last year led me to tapping into my desire to feel like an athlete again. This approach led to identifying activities and experiences that would make me feel the way I aspired to. It was a game changer.

While I’m a big fan of vision boards, it can often make you feel like a failure if you don’t acquire that one thing you’ve added, so focusing more on the emotional and identity-based aspects of your goals when creating vision boards can make you feel more empowered.

Mistake #3: The Downside of Planning 12 Months in Advance

Why Rigid 12-Month Plans Are No Longer Effective

The third mistake I've made is planning the entire year, down to the smallest details, in advance. This rigid approach often leads to frustration and disappointment when unforeseen changes occur. Instead, I now adopt and teach a more adaptable planning method. 

I encourage you to create goals for the year as a whole, focusing on who you want to be at the end of the year, and then break down your goals into plans for only the first 90 days. This will allow you to assess you progress and adapt to changing circumstances as they come up. Life, as well as your priorities, can change over a year and by planning in smaller, more flexible chunks, you can better align your actions with your evolving identity and needs as an entrepreneur.

The Alternative: Authentically Aligned Planning

A New Approach to Goal Setting for Modern Entrepreneurs

I want to emphasize the importance of avoiding these common planning mistakes and embracing authentically aligned goal-setting as an entrepreneur. How you start your year can really set the tone for your success throughout the year.

It’s why I’ve created the 7-day planning course, Brand New Plan, to help entrepreneurs create goals and plans that fit their life.

The focus is on setting goals that resonate with your identity, values, and personal growth. I encourage you to adapt and update your plan every 90 days, ensuring that you remain true to yourself and your evolving priorities, which is something we emphasize inside of Brand New Plan and give you the structure to do so.

I'm excited to offer you the opportunity to join Brand New Plan so you can create a more successful and fulfilling path for our businesses in the year ahead. 

Join Brand New Plan Today.

Tune in now on Spotify, Apple Podcasts, or YouTube Podcasts to hear the full episode and all the tips.

 

P.S. Ready to build a revenue-generating brand? One that not only stands out online but also makes it easier than ever to create high-value content? Tune in to my free brand class and learn my Build a Better Brand Method. Watch now at brandmerry.com/class.


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Hey there, I’m Michelle Knight!

I’m an online branding and marketing consultant for female entrepreneurs.

I believe in the power of storytelling and using that superpower to brand and market yourself online...oh and to set yourself free.

I'm obsessed with living a life of freedom, so much so, that my family and I travel the world (sometimes in an RV) while running my business.

This blog serves as a home base for all things branding, marketing, content creation, productivity, and more.


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